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Latin Women Charm Secrets: Brands Should Listen
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Latin Women Charm Secrets: Brands Should Listen

For many Latinas, beauty can be described as cultural encounter that runs far over what's in a beauty handbag. Whether it's the way their hair reflects all their heritage or the way they use herbal treatments to treat skin area issues, they are really constantly in tune using what beauty ways to them. For this reason when it comes to latina women beauty secrets, brands ought to be listening.

In fact , regarding to a new study simply by Univision, 66% of Latinas claim they were taught at a age that it's important to maintain the look of them. And it's not simply about producing their women proud—they need to look good on their own, as well.

This really is evident when you speak with Jasmyne Magana, twenty, a University of Ut student with Mexican and Puerto Rican roots. Her mami and abuela helped her create a skincare plan that's both equally healthy and rooted in tradition. States she deep conditions her hair and nails twice weekly with a mixture of honey, coconut oil and olive oil. "This makes my hair luminous and helps my nails grow longer, " the woman adds. She has also a enthusiast of all-natural facial wash, citing a recipe her mami used that included avocado, lemon juice and salt. It was her go-to until she discovered a more all natural option which not as much acidic.

Kiara Grajeda-Dina, 19, contains a similar message. Her mom, aunts and cousins have got taught her that natural beauty is the most suitable. Her wild hair is wavy, curly and full of quantity. She gets regular decreases to keep it searching healthy, and splurges on a top quality shampoo and conditioner that works with her texture. She also loves a good moisturizer and lip balm with SPF to keep her lips very soft and flexible.

For the purpose of latin women, annoying more empowering than feeling secure in your own skin. But as the beauty landscape changes to even more inclusive hue ranges, and Latinx celebrities like Salma Hayek and Bad Bunny adopt their figure, it can still be tough for some to get the right products for them.

That's why it's critical for brands to avoid visiting the Latina consumer like a monolith, says Stephanie Flor, co-founder of Around the World Beauty. This lady explains that Latinas contain varying charm experiences, and the best way to achieve them is by understanding their particular backgrounds and attitudes.


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